Tax season is fast approaching as the IRS begins taking tax filings on January 29, 2024. Here on Quora, we have hundreds of thousands of users engaging in tax and financial advice. What better way to tap into our audience during tax season where so many people are looking for expert answers about their biggest financial questions?
2024 is bringing big changes to people’s tax returns, and Quora users are looking for answers. According to CBS News’ Money Watch, “People could see bigger refunds this year, with some potentially receiving 10% more than a year earlier,” according to Mark Steber, Chief Tax Information officer at Jackson Hewitt. “Ironically, inflation could ultimately benefit taxpayers this year because the IRS adjusted many of its provisions in 2023 for inflation, pushing the standard deduction to a more generous level.”
More than 147 million monthly unique visitors in the US come to Quora for expert answers—including financial guidance when filing their taxes. Quora users know that by leaning on trusted professionals, they will rest assured that their tax filing is secure and they will get their returns faster.
Tax season is the perfect opportunity for financial services advertisers to promote tax services to a wide and eager audience.
Hot tax-related topics on Quora
Taxes
822.2K Followers
Income Taxes
403.3K Followers
Tax Policy
280.5K Followers
Tax Law
175.6K Followers
Income Tax Advice
38.9K Followers
Taxes in the US
76.2K Followers
Here’s what people are asking…
What tax experts are saying on Quora:
Be sure you discuss your salary structure and changes in that with tax consultant.
As long as the accountant is qualified and does accurate work, it will somewhat decrease your chances of being audited.
Some people use the term ‘salary’ to refer to all of an employee’s compensation. If that’s the case, then a bonus would be included in that ‘salary.’
There are ‘tax laws and loopholes’ for every income group.
Monthly Visitors
Over 400 million unique visitors come to Quora every month to ask questions and find answers.
Topics
Quora users are engaged in conversations across a variety of topics and industries.
%
have an undergraduate degree or higher
29% have an undergraduate degree, and 19.5% have a graduate degree.
%
report a household income of >$85K
%
trust online financial tools for advice
%
trust certified financial advisors
%
trust websites/blog posts about finances
%
are interested in finance and the economy
%
invest in stocks and shares
%
have investments worth more than $100k
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The post Quora’s audience is tuned into tax season appeared first on Quora for Business.